PNB MetLife Junior Badminton Championship- Season 2 breaks its own record with over 3800 shuttlers participating in Delhi, Chandigarh, Mumbai and Chennai
Hyderabad, January 21, 2016: PNB MetLife India, one of India’s leading life insurance companies proudly announces Vaishnavi Jakka Reddy as the Brand Ambassador for all its badminton initiatives and child propositions including the popular series ‘PNB MetLife Junior Badminton Championship’. Adding a new and exciting dimension to the tournament, the bright young Under 15 shuttler Vaishnavi will be seen promoting and playing in PNB MetLife JBC during her two-year contract. PNB MetLife Junior Badminton Championship is the only national platform with U9 and U11 tournaments approved by BADMINTON ASSOCIATION OF INDIA (BAI).
The first-ever brand ambassador for any Junior Badminton Championship in India, Vaishnavi Reddy takes the lead to represent young shuttlers at the national level. Her association with PNB MetLife Junior Badminton Championship (JBC) is aimed at maximizing support for the noble initiative to promote badminton at grass-root level across the country which is being organized by SARA Foundation.
Commenting on the initiative, Niraj Shah, Director – Marketing, Strategy & Products, PNB MetLife, said, “If children show potential, we want to give them a platform where they have a chance to perform. There is no dearth of talent in our country. It is just a matter of discovering it. In case of Vaishnavi, she is a rising star and I am sure she will be a source of inspiration for PNB MetLife Junior Badminton Championship participants. Vaishnavi will draw attention of many more young badminton lovers and encourage them to take up the challenge. We are delighted to have her on board as the brand ambassador for our badminton initiatives.”
Commenting on the association, Mr Vinod Reddy, Vaishnavi’s Father, said, “PNB MetLife Junior Badminton Championship is among popular tournaments attracting talent from the grass root level. It is a moment of pride for me that Vaishavi is now the face of a national level junior badminton tournament that has been growing year on year. I truly hope that Vaishnavi will be an inspirational icon for the young participants. PNB MetLife is committed to promote Badminton in India and Vaishnavi is excited to be a part of PNB MetLife family.”
The bright young shuttler Vaishnavi Reddy is a Under -15 player and holds the National Rank #1 in Girls Singles’ as well as Girls Doubles’ as per Badminton Association of India (as on Jan 20, 2016). Hailing from Hyderabad, the promising performance of Vaishnavi at National and International Badminton tournaments will inspire children who love playing badminton and are keen test their skills at the PNB MetLife Junior Badminton Championship (JBC).
With more than 3800 entries received for the tournaments across Delhi, Chandigarh, Mumbai and Chennai, PNB MetLife Junior Badminton Championship (JBC) - Season 2 has already surpassed the record of its first season and highlights its popularity among young shuttlers. The matches are played under 5 categories - U-9, U-11, U-13, U-15 and U-17 for both boys and girls.
After Chennai, the league is set to get under way in Hyderabad, Lucknow, Calicut and Guwahati. The feat would shift back to Delhi for the semi-finals and finals starting March 28, 2016. Ten national winners and sixteen underprivileged children across different age-groups will win scholarships for training in a reputed Badminton Academy.
About PNB MetLife India Insurance Company Limited
PNB MetLife India Insurance Company Limited (PNB MetLife) is one of the fastest growing life insurance companies in the country having as its shareholders, MetLife International Holdings Inc. (MIHI), Punjab National Bank Limited (PNB), Jammu & Kashmir Bank Limited (JKB), M. Pallonji and Company Private Limited and other private investors, with MIHI and PNB being the majority shareholders.
About Sara Foundation
Sara foundation is deeply engaged in scouting and promoting sports talent throughout the country. In recent times, the organization has been identifying many sports prodigies (Boys/Girls) and has been providing sustainable support to many young sports talent in the country.
Sara Foundation has designed a series of regional and national level sports activities in India for school children to help them participate and develop a SPORTS CULTURE. After winning many successes & accolades in recent times, currently the organization is organizing the much awaited national tournament- ‘PNB MetLife Junior Badminton Championship (JBC) 2016.